Want to Bring in
More Business?
Here's how to generate a profit by
offering your customers a unique and
fun experience they will thank you for.
AUG. 3, 2010
BAR AND NIGHTCLUB TIPS AND SOLUTIONS
With the smoking ban, ASCAP, BMI, and threat of DUI’s, running a bar can be quite a challenge these days.
But people still like to drink and have fun. So you have to motivate customers to come to your
establishment by providing something they can’t get elsewhere or by sitting on their patios with a 12-pack.
Offer your customers a unique, memorable event that’s affordable and it will generate profits. Now more
than ever people are looking for a great bargain. And now more than ever they need a great laugh. Give
your community a fantastic night of entertainment and give yourself a competitive edge by holding a special
event COMEDY NIGHT.
Here’s why… comedy is all business, all sales. Drinks sold. Food sold. Sometimes tickets sold.
COMEDY is a fun and positive attraction that keeps people in their seats for one more round of drinks. Live
COMEDY is an interactive, shared experience. It has a group dynamic. People bring their friends to share
the laughs. They sit, eat, drink, and tip more. On average, it translates to higher tabs and tips per table than
most other forms of entertainment.
Because comedy is unique to your area, it will bring in new customers, intrigue your regulars, and give you
the opportunity to gain some additional local press, making it very simple to promote. Fliers and posters
are easy to distribute and give you the opportunity to personally invite your patrons to THE FUNNIEST
NIGHT OF THEIR LIVES. With some basic, well-targeted promotion, COMEDY goes over well in clubs,
sports bars, neighborhood bar & grills, brew pubs, restaurant lounges, biker bars, and beer gardens. A
special event COMEDY NIGHT will have your establishment full of appreciative, paying customers that will
be thanking YOU.
Running a food and beverage establishment can be stressful, so the event should be hassle-free with
customized posters, fliers, table tents, and tickets. It provides sound, lights, and music, so there’s no need
to hire a DJ or scramble for a PA system. And, of course, the comedians MUST be gut-busting funny.
There is one show out there that not only meets these needs, but provides it all for the best rates in the
business, giving you the most bang for your buck.
It’s called THE GRASSROOTS COMEDY TOUR, featuring stand-up comedian Jeremy “Jer-Dog” Danley,
(Comedy Central, The Bob & Tom Show, and SiriusXM) who was recently nominated one of Bud Light’s
Real Men of Comedy in Maxim Magazine.
Since 2001, THE GRASSROOTS COMEDY TOUR has specialized in bringing profit and top-notch,
audience-interactive live stand-up to bars, restaurants, hotel lounges, saloons, colleges, and casinos with
resounding success. THE GRASSROOTS COMEDY TOUR is also the subject of two comedy
documentaries- Road Dogs (2006) and American Smartass (2010). THE GRASSROOTS COMEDY TOUR
comes complete with posters, fliers, table tents, and a ton of other promotional tools to help you sell the
show to your customers. THE GRASSROOTS COMEDY TOUR is a self-contained, stress-free production
and provides for its own technical needs. A stage is great if you have one, but not required. All that is
needed is access to a three-pronged electrical outlet and a small space against a wall with a small table
and stool. An evening of no-hassle entertainment will not only be profitable for you but fun and memorable
for your customers.
RELATED CONTENT
VIDEO: Trailer for the documentary film American Smartass
VIDEO: Comedian Jer-Dog performs at a drag bar and gets heckled by the owner
"Unbelievable is just one word to describe the intoxicating antics... (Jer-Dog's bio)
Canton, IL We do that here! The Grassroots Comedy Tour
IMBD: Documentary, Road Dogs- cast bios, view clips
Homegrown Hilarity
Comedy is not just for clubs in big cities.
You might be missing out by overlooking this
entertainment option.
Every major city in the U.S. has at least one full-time comedy club. Many venues like sports bars and
casinos promote a comedy night at least once a week or once a month, depending on the size of the
market. Several charity organizations promote annual or bi-annual Comedy Nights as a fundraiser. Most
of the comedians that perform at these venues or events are not even famous. They’re touring headliners
that deliver top-notch performances that help add to the venue’s reputation and bottom line. THE
GRASSROOTS COMEDY TOUR has proven that Comedy Night is a profitable draw even in smaller
communities. Everyone likes to go out, have a few drinks and laugh, not just folks in cities with
established comedy clubs. That’s why THE GRASSROOTS COMEDY TOUR was created.
THE GRASSROOTS COMEDY TOUR has developed
a niche market by bringing top-quality entertainment to
the missed masses as one-night only special event.
Live comedy is a very positive, uplifting experience that is
especially appreciated by those who otherwise would
never be exposed to it. Most of the audience members
that come to a GRCT event have never been to a live
comedy show before. Most of the venues that have booked
THE GRASSROOTS COMEDY TOUR had no idea how
successful this unique form of entertainment could be and
were pleasantly surprised.
“I took a chance booking comedy and I’m glad I did. It’s 10:30 on a Thursday and I’ve had a full bar for
over three hours. I’m a very happy bar owner.”
-Doug Beggs (owner) DJ’s Corner Bar; Bancroft, WI
People get intrigued by the idea of live comedy show in their community because it’s something different.
They ask about the comedians, they talk to others and create a buzz, spreading word-of-mouth advertising.
Even if they don’t like the idea of paying a cover charge for live music, they will for live comedy, because it’s
a special event. Some places have offered the show FREE OF CHARGE to their customers, while others
have charged for the show by selling advance tickets (ranging from $3 to $20) and taken reservations
(recommended). But even without charging a cover, venues still profit by bringing in THE GRASSROOTS
COMEDY TOUR.
“The comedians were hilarious and it was a record-breaking night in the register.”
-Jeff Knight (owner) Main Street Station; Milo, IA
Some places like to book comedy in order to generate more business on what’s typically a slow night.
Others like to capitalize by coordinating THE GRASSROOTS COMEDY TOUR with other community events.
Places that sell food will promote dinner shows on the weekends, which appeals to couples and groups.
Some venues have used THE GRASSROOTS COMEDY TOUR to help raise funds for a local organization.
And others have booked THE GRASSROOTS COMEDY TOUR for “Customer Appreciation Night” as a
reward for their loyal regulars. Bring THE GRASSROOTS COMEDY TOUR to your establishment as a one-
night only special event and become the talk of the town. Your customers will thank you– guaranteed.
More Business?
Here's how to generate a profit by
offering your customers a unique and
fun experience they will thank you for.
AUG. 3, 2010
BAR AND NIGHTCLUB TIPS AND SOLUTIONS
With the smoking ban, ASCAP, BMI, and threat of DUI’s, running a bar can be quite a challenge these days.
But people still like to drink and have fun. So you have to motivate customers to come to your
establishment by providing something they can’t get elsewhere or by sitting on their patios with a 12-pack.
Offer your customers a unique, memorable event that’s affordable and it will generate profits. Now more
than ever people are looking for a great bargain. And now more than ever they need a great laugh. Give
your community a fantastic night of entertainment and give yourself a competitive edge by holding a special
event COMEDY NIGHT.
Here’s why… comedy is all business, all sales. Drinks sold. Food sold. Sometimes tickets sold.
COMEDY is a fun and positive attraction that keeps people in their seats for one more round of drinks. Live
COMEDY is an interactive, shared experience. It has a group dynamic. People bring their friends to share
the laughs. They sit, eat, drink, and tip more. On average, it translates to higher tabs and tips per table than
most other forms of entertainment.
Because comedy is unique to your area, it will bring in new customers, intrigue your regulars, and give you
the opportunity to gain some additional local press, making it very simple to promote. Fliers and posters
are easy to distribute and give you the opportunity to personally invite your patrons to THE FUNNIEST
NIGHT OF THEIR LIVES. With some basic, well-targeted promotion, COMEDY goes over well in clubs,
sports bars, neighborhood bar & grills, brew pubs, restaurant lounges, biker bars, and beer gardens. A
special event COMEDY NIGHT will have your establishment full of appreciative, paying customers that will
be thanking YOU.
Running a food and beverage establishment can be stressful, so the event should be hassle-free with
customized posters, fliers, table tents, and tickets. It provides sound, lights, and music, so there’s no need
to hire a DJ or scramble for a PA system. And, of course, the comedians MUST be gut-busting funny.
There is one show out there that not only meets these needs, but provides it all for the best rates in the
business, giving you the most bang for your buck.
It’s called THE GRASSROOTS COMEDY TOUR, featuring stand-up comedian Jeremy “Jer-Dog” Danley,
(Comedy Central, The Bob & Tom Show, and SiriusXM) who was recently nominated one of Bud Light’s
Real Men of Comedy in Maxim Magazine.
Since 2001, THE GRASSROOTS COMEDY TOUR has specialized in bringing profit and top-notch,
audience-interactive live stand-up to bars, restaurants, hotel lounges, saloons, colleges, and casinos with
resounding success. THE GRASSROOTS COMEDY TOUR is also the subject of two comedy
documentaries- Road Dogs (2006) and American Smartass (2010). THE GRASSROOTS COMEDY TOUR
comes complete with posters, fliers, table tents, and a ton of other promotional tools to help you sell the
show to your customers. THE GRASSROOTS COMEDY TOUR is a self-contained, stress-free production
and provides for its own technical needs. A stage is great if you have one, but not required. All that is
needed is access to a three-pronged electrical outlet and a small space against a wall with a small table
and stool. An evening of no-hassle entertainment will not only be profitable for you but fun and memorable
for your customers.
RELATED CONTENT
VIDEO: Trailer for the documentary film American Smartass
VIDEO: Comedian Jer-Dog performs at a drag bar and gets heckled by the owner
"Unbelievable is just one word to describe the intoxicating antics... (Jer-Dog's bio)
Canton, IL We do that here! The Grassroots Comedy Tour
IMBD: Documentary, Road Dogs- cast bios, view clips
Homegrown Hilarity
Comedy is not just for clubs in big cities.
You might be missing out by overlooking this
entertainment option.
Every major city in the U.S. has at least one full-time comedy club. Many venues like sports bars and
casinos promote a comedy night at least once a week or once a month, depending on the size of the
market. Several charity organizations promote annual or bi-annual Comedy Nights as a fundraiser. Most
of the comedians that perform at these venues or events are not even famous. They’re touring headliners
that deliver top-notch performances that help add to the venue’s reputation and bottom line. THE
GRASSROOTS COMEDY TOUR has proven that Comedy Night is a profitable draw even in smaller
communities. Everyone likes to go out, have a few drinks and laugh, not just folks in cities with
established comedy clubs. That’s why THE GRASSROOTS COMEDY TOUR was created.
THE GRASSROOTS COMEDY TOUR has developed
a niche market by bringing top-quality entertainment to
the missed masses as one-night only special event.
Live comedy is a very positive, uplifting experience that is
especially appreciated by those who otherwise would
never be exposed to it. Most of the audience members
that come to a GRCT event have never been to a live
comedy show before. Most of the venues that have booked
THE GRASSROOTS COMEDY TOUR had no idea how
successful this unique form of entertainment could be and
were pleasantly surprised.
“I took a chance booking comedy and I’m glad I did. It’s 10:30 on a Thursday and I’ve had a full bar for
over three hours. I’m a very happy bar owner.”
-Doug Beggs (owner) DJ’s Corner Bar; Bancroft, WI
People get intrigued by the idea of live comedy show in their community because it’s something different.
They ask about the comedians, they talk to others and create a buzz, spreading word-of-mouth advertising.
Even if they don’t like the idea of paying a cover charge for live music, they will for live comedy, because it’s
a special event. Some places have offered the show FREE OF CHARGE to their customers, while others
have charged for the show by selling advance tickets (ranging from $3 to $20) and taken reservations
(recommended). But even without charging a cover, venues still profit by bringing in THE GRASSROOTS
COMEDY TOUR.
“The comedians were hilarious and it was a record-breaking night in the register.”
-Jeff Knight (owner) Main Street Station; Milo, IA
Some places like to book comedy in order to generate more business on what’s typically a slow night.
Others like to capitalize by coordinating THE GRASSROOTS COMEDY TOUR with other community events.
Places that sell food will promote dinner shows on the weekends, which appeals to couples and groups.
Some venues have used THE GRASSROOTS COMEDY TOUR to help raise funds for a local organization.
And others have booked THE GRASSROOTS COMEDY TOUR for “Customer Appreciation Night” as a
reward for their loyal regulars. Bring THE GRASSROOTS COMEDY TOUR to your establishment as a one-
night only special event and become the talk of the town. Your customers will thank you– guaranteed.
RELATED CONTENT
Booking info for the Grassroots Comedy Tour
Domesticated Party Animals CD available at F.Y.E.
Comedy Show Set For Sarge's
Westphalia Lions Club Comedy Night
Booking info for the Grassroots Comedy Tour
Domesticated Party Animals CD available at F.Y.E.
Comedy Show Set For Sarge's
Westphalia Lions Club Comedy Night
